Jacob Youphes was born in Riga, Latvia in 1834. In 1854 he moved to New York City, changed his name to Jacob W. Davis, and worked as a tailor. Thus began his stay in the United States moving from city to city, finally returning to his true passion.

In 1856 he spent a brief period in San Francisco, California, continuing his craft as a tailor. In 1858, Davis moved again to western Canada, where he settled for a time, married, and started his family. Davis was where he felt work could be found and left Canada in 1867.

He lived in several cities in the western United States, trying his luck in many trades, always returning to the trade he knew best, that of tailoring. Davis eventually settled in Reno, Nevada and began sewing fine clothing and making useful items such as “cotton duck” tents and horse blankets that he commissioned from Levi Strauss & Co. located in San Francisco.

He was approached in the 1870s by a woman who was looking for a cheap pair of work pants for her husband, who went through the pants pretty quickly. The main complaint from miners and workers in general was that their pants were ripping at the pockets and zippers and they had to continually replace their work clothes.

Jacob tried to solve the problem by placing his copper rivets, like the ones he used in tents, at these vulnerable points. Ah, this was a huge improvement, but the fabric was stiff and irritated the workers. It was hard enough dedicating a full day to mining, cattle work, or the fields without adding the discomfort of rubbing yourself raw with pants that would last as long as you do.

Loeb Strauss, at the age of 18, with his mother and two sisters moved to American after the Bavarian government granted them permission in 1847. They in New York, where Loeb began working with his half brothers in their store of dry products. Strauss took on the role of a peddler and changed his first name to Levi.

With the news of the California Gold Rush, the family decided to send Levi to San Francisco, where he established the Levi Strauss & Company store in March 1853. One of his most constant customers was Jacob Davis, who bought rolls of cloth, including cotton duck.

When Davis met with Strauss about the fabric problem, Strauss had the answer. He first started buying “serge de nimes” in France. Strauss imported and sold the fabric and Davis created the waist coveralls. Soon, the sarge de nimes became jeans and the waist coveralls became jeans.

Davis wanted to patent his riveted blue jeans, but he didn’t have the $ 68 to apply for the patent. He approached his supplier Levi Strauss, who gladly established the partnership and provided him with the finances and business knowledge. On May 20, 1873, the equipment received its patent.

As is often the case, the public came up with their own name and started calling the jeans “Levis.” When Levis became the norm, for Strauss / Davis work pants, they did not hesitate to patent the Levi name as well.

When the Strausses opened their New York plant, J. Strauss, Brother and Company, Levi asked Jacob to be his supervisor in 1876. The New York plant closed after the death of Jonas Strauss nine years later. Davis continued to work with the Levi Strauss factory until his own death in 1908. His son, Simon Davis, succeeded his father at Levi Strauss & Co.

We all know that Levis looks and feels better wash after wash. But Joy Moffat understands that once her Levis or any other denim jeans have been washed, sewn, ripped, patched, repaired, and then replaced, they are still in great use. Recycle used and unwanted jeans into purses and purses and start a whole new journey.

All that said, I want to share one of my cowboy poems, “Levis.” I wrote this around that time of year, December 31st, when we look back on the holidays and think about new resolutions we have to make. This was the story that struck me as true.

Levi’s

I’ve always envied cowgirls whose levis fit the bill perfectly,

Showing curves and functionality, just a little bit tight.

Levis must have enough so you can pitch through your cantle,

Otherwise, your reach falls short and you’re hanging from your saddle.

I struggled with my weight since I was 12 years old,

I had to grip the sides of the jeans with a strong and powerful grip.

Once you secure your grip and bounce at least twice on the floor,

You give it a tug, then you close a little, then you breathe and bounce some more.

Now you find that things have settled, so you take another check,

Sweat stains his forehead as he bites his lower lip.

You finally have them up where the crotch now meets its target,

You see the space that still remains between the button and the buttonhole.

Ah, then I see the bed! The decoy hangs there.

I turn my butt towards him and lean into the air.

I close them all the way, I know I’m near the end.

Well here’s another problem, I can’t seem to fold.

So I roll my shoulders to the side, my hips follow suit

When my sight crosses the ground, I notice my left boot.

Life experience taught me that a well-designed plan is the best,

My boots should have been put on first before the rest.

I hold my breath as I put them on and my lips turn blue,

I’m about to be ready now that the dressing part is over.

I swear I hear him moan as I open my eyes to my gelding,

I find my step and I drop a leg and it gives me a terrible scare.

My pants must have shrunk a bit, there is nothing to give to this pair here,

Because I found a problem and my step stopped in midair.

Well I stand there just a minute while the gelding stands his ground

I put an elbow around the horn and twist my leg.

So now we go out riding and my man asks “Do you want a drink?”

No, I answer kindly because you know what to think.

How can I get off this horse for that moment of relief?

I think it’s impossible, that’s really my own belief.

And now you surely realize that this is what has changed our western clothes,

The new levis are now branded. Here are a couple of “relaxed fit”.

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