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To get good traction for your blog content, you need to spend at least 40% of your time promoting it. And your content must be good, otherwise all your efforts will fail.
Without a steady stream of traffic to your blog, there is little opportunity to engage your audience and convert them into enthusiastic fans.
Here are 5 of the most effective ways to promote your blog and get seen.
1. Publications and actions in social networks
Be active on social media and actively share your post with relevant groups. After publishing your post, share it on your Facebook wall. Also, share it in relevant groups that talk about similar topics. On Twitter, for example, you can schedule tweets of your recent post to tweet for at least five days. And remember to change the title every time you post so your post gets more exposure.
2. Guest Post
This is the best strategic way to promote your blog to the vast online population. You can guest post so that readers come rushing to your blog.
Guest posting helps you market your blog and send external links from those sites. The more links your site gets, the better positioned it will be in different search engines.
The higher your blog ranks in search engines, the more traffic you will get and this will ultimately market your blog to various people online.
3. Create an email list
Who buys your products and eBooks? They are the people on your email list. These are the people who comment and share your blog posts the most. The people on your email list trust you enough to take the time to want to promote your blog and tell others about it.
So if you haven’t built an email list, get started now. Building an email list is one of the best ways to market your blog, because most of the social shares you’ll get will come from email lists.
4. Comment on other blogs
Commenting on highly authoritative blogs can generate a lot of traffic. Start by identifying the best blogs in your niche, then engage and comment on those blogs regularly. This will get the blogger and community members to notice you and visit your blog, driving more traffic to your blog. You may even receive a link or an invitation to post as a guest.
5. Add your blog to bookmarking sites
These sites can drive massive traffic to your blog in no time if your blog post gets published on their platform. When you post an awesome post, try signing up to some of these platforms (eg StumbleUpon/Mix, Reddit, and Digg) and share your posts there to get bookmark traffic.